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2- About Sol Meliá

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Sol Meliá is currently renovating its eight brands: Gran Meliá, Meliá, ME, Innside, Tryp, Sol, Paradisus and Sol Meliá Vacation Club, bringing them up to date and transforming them into flagship brands within their respective market segments. Each brand defines a lifestyle with its own way of interpreting hospitality and service in any part of the world.

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Gran Meliá

Born with a daring vision of the good life, the Gran Meliá brand brings together the company’s most luxurious hotels under a modernised insignia, home to the fruits of more than 50 years of hotel experience and the values of Sol Meliá. With outstanding architecture, this portfolio of first class hotels and resorts has been designed to satisfy the most experi enced travellers and are found in major tourist destinations throughout the world. The brand fully deserves its status amongst The Leading Hotels of the World. The cosmopolitan nature of Gran Meliá hotels is perfectly complemented by their Spanish flair, a certain Latin feel that can be sensed throughout every hotel. Their exclusive Red Glove service, introduced in 2008, combines the traditional white glove with the elegance of the red carpet, and all with the Spanish passion which inspires the company and ensures that every detail of our guests’ experiences is unique and unforgettable. These hotels also provide a Red Level, an exclusive area that offers the widest range of services designed to respond to guests’ desires.

Meliá

The Meliá brand includes city and resort hotels with stunning facilities in fantastic locations throughout the world, from the major European cities to exotic destinations in Asia, Africa, the Caribbean, Mexico and South America. They all boast enormous international prestige thanks to their personalised service and superior quality. Meliá provides fresh and innovative experiences for the five senses, inducing passion and evoking tradition for experienced travellers on business trips, romantic breaks or enjoying a family holiday. The sensorial design is an imperative for Meliá, always united with fresh and charming décor. Meliá is currently undergoing an intense modernisation, a change not only reflected in a new corporate image but also in brand attributes which are now more full of energy than ever before: the design, the comfort of its rooms, the exclusive The Level service, the innovative cuisine, and a new range of health and beauty facilities in the fabulous spas.

ME

The most avant garde brand at Sol Meliá, a new concept in hotels with striking personalities in which cutting-edge design, international cuisine, the latest technology and the intriguing music play a fundamental role. ME hotels operate in both the most important cities in the world and in the best resort destinations, providing guests with the truly unexpected. ME offers a personalised service which goes far beyond simple accommodation. Guest care is built around four features: RememberME, ExperienceME, EnergiseME and DareME, the perfect combination for creating an atmosphere that stimulates the senses and connects with our life rhythms, with the AURA of each guest, the essence of the hotel. ME hotels have been designed for travellers that are aware of fashion, who look not only for quality but for individual, vibrant experiences in a cosmopolitan atmosphere, reflecting their professional needs and personal desires. This is why ME hotels the visual experience is of the greatest importance.

Innside

The Innside brand joined Sol Meliá in 2007, adding a number of avant garde city hotels to the company portfolio. Elegance and modernity are the key characteristics of Innside hotels, a brand that currently operates nine hotels in Germany and has an ambitious plan for growth in other European countries. Atmosphere, service and pleasure ensure a relaxing stay at Innside hotels. Innside Premium Hotels are not just hotels, a formula, or just another place to stay, they are more a way of life. Our guests are demanding and individualist, with common circumstances and outlooks. This is the basis for harmonious cooperation, a relaxed atmosphere and interesting conversations.

Tryp

Tryp hotels were designed to provide a comfortable and functional space in a great location and with impeccable service. They are city hotels par excellence, modern and great value for money, where great care is taken over every detail, and with complementary facilities for relaxation and physical exercise, and extensive and healthy dining options, in tune with modern needs. Tryp hotels offer rooms adapted to the desires and the concerns of our guests: Premium Room, Fitness Room and Family Room. Tryp hotels also offer business travellers spacious and well equipped meeting rooms for successfully hosting any type of corporate event.

Sol

Sol hotels are ideal hotels for enjoying funfilled family vacations. Located in the major tourist destinations in the Mediterranean and the Caribbean, these hotels provide comfortable rooms, a wide choice of restaurants and bars, large swimming pools and an extensive programme of a la carte activities designed for all our guests, ensuring everyone from the youngest to the oldest fully enjoy their leisure break. Vacations here are full of family fun. The Sol brand has created a number of innovative concepts providing a greater variety of services for guests, for example Fun

Paradisus

Paradisus Resorts provide a sublime romantic experience for couples and exceptional vacations for families in a sophisticated atmosphere where guests enjoy luxurious All Inclusive services and being carried away by the exotic and privileged Caribbean scenery. Renowned for their original and unique architectural style, Paradisus Resorts offer an endless array of sensations to guests thanks to exclusive services, always hand in hand with extensive and exquisite dining pleasures. All of this has earned the recognition of membership of The Leading Hotels of the World. The prestigious all inclusive service provides a fantastic choice of cuisine, adultonly Royal Service and the a great range of leisure activities.

Sol Meliá Vacation Club

Sol Meliá Vacation Club is designed to provide its members with a great choice of exotic and spectacular destinations for vacations year after year. SMVC provides its members with the first class service that is typical of company hotels throughout the world, combined with the most complete and flexible vacation club in the hotel market. The Club has become a strategic business for Sol Meliá and has been developed as a totally integrated and selfsufficient activity within the company.